Practitioners have no shortage of public outreach options – but some strategies drive business more effectively than others. Whether you're trying to augment your patient base or build relationships with other healthcare providers in the community, expanding your primary care referral network is a good start.

Establishing a strong referral network can empower your brand to go further and reduce your marketing burden, freeing you to focus on caregiving. Here are five ways to drive referrals and help your practice succeed.

Boosting your practice’s revenue requires you to add additional services for your patients. Some of these services should include nutrition, urodynamic testing, imaging, and an in-house pharmacy. By adding these services, you will better be able to provide your clients with better healthcare. So, how do you know that adding urodynamic services is going to be beneficial for your company?

We want to help you better understand how to give your patients enough services. Below, we will answer some questions regarding the addition of different services, especially urodynamics, and why they are good for you and your clients.

Did you know that 72% of ALL U.S. Internet users have gone online in the past year specifically for health-related information.  Additionally,  77% of that group (i.e. 77% of the 72%) say their research started at Google, Bing or another general search engine - not web portals like WebMD or HealthGrades.  What are you doing to drive your business's growth online?

Small business owners know the value of marketing, so why don’t more doctors and urologists perfect this art? In short, there simply isn’t enough time in the day for most urologists to engage in effective marketing. Here, five marketing hacks for urology practices will be discussed, which can change the flow of your business and help you with marketing.