Is Your OBGYN Practice a Failing Business?

Posted by Dr. Peter Steinberg on Aug 17, 2018 9:09:55 PM

Strategic Partnering.

Is your OBGYN practice a failing business? BHN (Brighter Health Network) would like to know. So should you.You’re busy. Your parking lot has a brisk turnover and your lunches are hurried. CME costs much more than tuition when you add up the money lost while out of your office. You have good months most of the time, but you also have your “marginal” months. All the more confusing is that today’s shortfall is based on what you did six weeks ago, while the piper who demands payment demands it today.

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Topics: urodynamics profitability, urodynamics service provider, urology, urodynamics staffing

Marketing Ancillary Services for Your Practice - 6 Useful Ideas

Posted by Clark Love on Jul 11, 2018 6:27:07 AM

My company provides mobile urodynamics, anorectal manometry (ARM), and other diagnostic testing services, serving hundreds of practices and hospitals across the U.S.

We are considered a core service by many of our customers, but we are considered ancillary services by others.  We are regularly exposed to the ancillary medical services marketing efforts that practices pursue to attract patients to their ancillary services.  

Many marketing efforts are quite successful, while others yield almost no results. Below are a few of the ones we see working consistently.

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Topics: Medical Practice Operations, ancillary services, urodynamics service provider, urodynamics

Should Your Practice Add Ancillary Services Like Urodynamics?

Posted by Clark Love on Jul 10, 2018 7:38:11 PM

Urodynamic services can be added to your medical practice to help increase your net income. The reason for this is that additional urodynamic services can increase your revenue by increasing the cost of the service and lowering reimbursements.

Before you decide to add extra services to draw in potential patients, you’ll want to ask yourself five distinct questions. These questions can help determine if adding additional urodynamic services can benefit your business.

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Topics: Medical Practice Operations, urodynamics profitability, urodynamics service provider, ancillary services, urodynamics staffing

Making the Most of Your Practice’s Urodynamic Services

Posted by Clark Love on Jun 8, 2018 4:55:31 PM

Boosting your practice’s revenue requires you to add additional services for your patients. Some of these services should include nutrition, urodynamic testing, imaging, and an in-house pharmacy. By adding these services, you will better be able to provide your clients with better healthcare. So, how do you know that adding urodynamic services is going to be beneficial for your company?

We want to help you better understand how to give your patients enough services. Below, we will answer some questions regarding the addition of different services, especially urodynamics, and why they are good for you and your clients.

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Topics: Uroflowmetry, urology practice marketing, urodynamics profitability, urodynamics service provider

Arе Urodynamic Prосеdurеѕ On The Rise?

Posted by Clark Love on Jan 23, 2018 3:28:44 PM

Urology and Urodynamics - Is Urodynamics on the Rise?Most of the urodynamic literature is currently focused on the indications for urodynamic studies for treatment of voiding dysfunction and urinary incontinence. In reality, much less is known about the frequency with which urodynamic procedures are being performed and trends in the practice among urologists. In the following article, we will talk about trends in the practice of urodynamic procedures among urologists in the last decade and we will try to find what factors impacting growth. We compared relevant studies and put together the information to assess the utilization of urodynamic  procedures.

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Topics: urodynamics service provider, urology, urodynamics staffing

Urodynamics Equipment: Buy vs. Lease vs. Service Provider

Posted by Clark Love on Mar 13, 2017 4:00:00 PM

Multiple practices and hospitals regularly reach out to us with their urodynamics needs. Many face the same dilemma, which is…should they buy their urodynamics equipment, lease it, or use a urodynamics service provider.  These are all viable options, but they have very different costs and benefits.  Some of the costs and benefits are obvious and some are not.  We will discuss these in this post. 

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Topics: urodynamics equipment, urodynamics service provider

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